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Tuesday, September 12, 2006

Final Zero-G logo



Concept: Red color – adventure, technology
Blue color – security, reliable business
Triangle – passenger protection, pilots’ awareness, holy trinity, power, success
Aero dynamic – Strength, break through
1950s sci-fi space ship shape – targeted customers
Simplest symbol – long lasting and mnemonic value
Helvetica family font – serious and firm business
Light G – strengthen the company name
Gray color – professional, safety, light weight

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